At Waggytails 98, our hearts beat for animals — big, small, furry, feathered, and everything in between. We’re a family-run venture based in beautiful Sussex, UK, united by one mission: to make life a little brighter for pets in need.

It all started with a deep love for animals and a heartbreak for those who suffer unnecessarily. That compassion sparked something powerful — a desire to help. So, we launched our TikTok channel to raise awareness, share heartwarming stories, and rally support for animal welfare causes.

But we didn’t stop there.

We also opened our online shop, where a portion of every single sale goes directly to trusted animal charities. That means every purchase you make not only brings a little joy into your life but helps change the life of an animal in need.

This is more than just a passion project. It’s a way of life.

Our motto? Live. Love. Treasure.
It’s how we treat our animals, our customers, and every single moment we’re lucky enough to share with them.

Thank you for being part of our journey — and theirs.